Lojain Abu Naser
Brand & Visual Communications
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A Bit About Me
My name is Lojain Abu Naser, and I am a Brand & Visual Communications Coordinator with a passion for bringing creative ideas to life through thoughtful design and compelling storytelling. I thrive in collaborative environments that celebrate innovation, culture, and community.
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Growing up in Dubai and spending formative years in Canada has given me a deep appreciation for diversity and creativity. This unique background has shaped my perspective and fueled my love for branding, marketing, and visual storytelling. From a young age, I was drawn to the arts, including sketching, filming short videos, and designing. That creative curiosity has evolved into a commitment to crafting meaningful brand experiences that connect with people.
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I am driven by the desire to push creative boundaries, master new tools, and deliver projects that not only capture attention but also promote a sense of connection and identity. Whether through brand strategy, digital content, or visual design, my goal is to create impactful narratives that leave a lasting impression.
My Key Insights:
1) Trying out a new skill or activity is what makes life more entertaining! Even if it is challenging, working on it every day will only make you better.
2) Instead of giving up on doing something, step away from it and keep your mind busy with something else. You might come back to it with a new perspective and more self-motivation!
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3) Test your ideas out even if you don’t think they are the best. They might turn out to be one of the best ideas you’ve ever had. There is no harm to it.
4) Doodling while you are actively listening to a lecture or a meeting is one of my favourite things to do. Most of my ideas have come from my random doodles!
Work Experience
December 2024 - Present
Freelance
January 2022 - Present
Freelance
January 2024 - March 2024
August 2023 - May 2024
August 2020 - January 2024
September 2019 - March 2020
Lead Graphic Designer
For Dreemie Shop, Dubai, UAE.
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Created brand-new and unique character designs for content creator, @DeemaLovesDrama’s new Korean-inspired merchandise line, Dreemie Shop (launched December 2024).
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Created product designs with the creative team.
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Took images of the products for the online website.
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Created relatable graphics for social media @Dreemieshop (on Instagram).
Digital Sales & Brand Coordinator
For Pinocchio World at the Dubai Mall.
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Worked with the creative team and clients (like Disney & Wooderful Life) to come up with new ideas and bring them to life.
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Created a music box and picture frame for Pinocchio World at the Dubai Mall, Yas Mall, and Mall of the Emirates.
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Created the shopping bag design for Pinocchio World at the Dubai Mall, Yas Mall, and Mall of the Emirates.
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Took care of administrative work.
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Looked after the website and online sales.
Arts & Events Assistant Manager
Michèle Lamy’s exhibition at ICD Brookfield Place, Dubai, UAE
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Conducted engaging exhibit tours to increase client interest and bookings.
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Collaborated with clients and internal teams to ensure smooth event delivery.
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Supervised venue preparation/teardown, adhering to operational standards.
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Handled admin tasks like reportpreparation and sales records.
Events Coordinator
For Canadian University Dubai (CUD), Dubai UAE.
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Planned and executed university events and managed logistics.
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Worked with the marketing team to drive event promotion and awareness.
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Handled budgets and costs.
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Oversaw venue selection, setup, and breakdown, ensuring compliance with safety protocols.
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To look at the COP 28 Awareness Day event details, click here.
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To look at the Student Marketplace event details, click here.
Redbubble Shop - lojains
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Created my own store on the print-on-demand store, RedBubble.
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I continued to create designs and upload them online.
Graphic Design for Round Square Club
At MacLachlan College, Oakville, Canada.
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Worked with a team of 10 to brainstorm ideas on how to create awareness for different issues around the world in school.
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Designed pamphlets and posters about different issues with calls-to-action that caught the attention of students when they walked down the hallways of the school.
September 2019 - March 2020
September 2019 - January 2020
June 2019 - September 2019
Math Tutoring for Grades 1-12
At MacLachlan College, Oakville, Canada.
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Tutored students in Grade 12 and younger with math problems (had an average in math of 96%).
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Supported younger students that had difficulties in learning by providing them with extra care and attention in each math lesson.
Distributive Education Clubs of America (DECA)
Business Competition and Club
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Developed solutions to business problems in the hospitality and travel industry within a time constraint.
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Learned more about customer service and how to handle any situation with respect.
Communication Associate at Trinity Theatre Toronto
Non-Profit Organization
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Worked and collaborated with the creative team to come up with ideas to improve the company’s social media channels.
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Note-taker in meetings.
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Created graphic designs such as character icons and illustrated backgrounds for TT’s socials.
Education
Canadian University Dubai, Dubai, UAE (2021-2024)
Entrance Scholarship (August 2021)
Academic Scholarship (Every Semester)
Graduated with Summa Cum Laude - 3.98 Overall GPA
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Ryerson University, Toronto, Ontario, Canada (2020-2021)
Entrance Scholarship (September 2020)
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MacLachlan College, Oakville, Ontario, Canada (2016-2020)
Graduated with Honours (June 2020)
AP Fine Arts Award (June 2020)
96% Overall GPA
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